About ME
Empowering Your Fitness Journey with JL Fitness
My Vision
My name is James Lee and I am a London based Personal Trainer and Nutritionist in the Finsbury Park/North London area and London fields, Hackney.
Consider your current health and fitness status — where are you now, and where do you aspire to be? Next, reflect on what might be hindering your progress. Many individuals struggle due to uncertainty about which training program or diet will suit them best among the countless options available, as well as a lack of motivation, support, and accountability.
My goal for you is to swiftly evaluate your needs and create a customised program tailored specifically for you—a diet that brings both pleasure and results—and provide daily support and encouragement as you work towards achieving your objectives. So, what is impeding your advancement? Don’t hesitate to reach out so we can discuss the initial steps in this transformative journey today!
Helping You Move Better, Get Stronger & Feel Great

I’m committed to coaching to the highest standard, using accurate, evidence-based methods. I’m continually developing my skills through ongoing education with Lift The Bar Mentoring and the Combined Strength Group, ensuring I can offer the best possible support to every client.

My passion is helping people take control of their health and fitness — to move better, get leaner, build strength, and feel amazing. Coaching isn’t just about running you through a workout because you’ve paid for it. It’s about meeting you where you are right now, understanding your goals, and guiding you step by step until you get to where you want to be.
If you’re not sure where to begin, send me a message — I’ll get back to you as soon as possible. I’m currently based at PureGym Finsbury Park, so feel free to drop by for a chat anytime!
My Commitment
Bespoke Programme
Creating a training and nutrition plan tailored to you — not a one-size-fits-all programme.
Support, Motivation & Accountability
Being by your side – supporting, motivating and holding you accountable on every step of your journey.
Movement, Strength & Lifestyle
Helping you move better, grow stronger and live a lifestyle that isn’t restricted by injury or weakness.